The University's Objectives

objective

Universiti Utara Malaysia was established to primarily develop and promote management education in the country. Its academic programmes are especially geared towards providing a broad spectrum of academic knowledge and intellectual skills in the area of management, accounting, economics, information technology, public administration, human resource management, entrepreneurship, finance and banking, law, marketing, management of technology, communication, social work, multimedia, education, decision science, international affairs, business management, tourism, muamalat administration, development management, logistics and transportation, hospitality, risk and insurance management, media technology, agribusiness management science, business mathematics, industrial statistics and counseling.

Universiti Utara Malaysia also acts as a catalyst for socio-economic development in the northern region of Peninsular Malaysia. It is envisaged that the University's basic infrastructure, state-of-the-art facilities and international pool of human resources will provide the much needed impetus to develop and sustain most, if not all socio-economic activities in the region.

In addition to its core business of providing quality teaching, conducting extensive research, and promoting a culture of scholarly publications, the University will contribute to the social, economic and intellectual development of communities beyond the campus. The University has a crucial role to play when engaging the surrounding local communities in community-based projects, in developing or strengthening community-university partnerships through collaboration with other government agencies and/or the private sector.

The University's objectives are aptly embodied in the following three major thrusts:

 

      • To be the centre of excellence for management education.
      • To be the leading referral centre in all aspects of management scholarship and practice.
      • To be the premier resource centre in the field of management studies.

Offshore Office (China)

马来西亚北方大学境外办公室 (中国)
地址:北京市朝阳区东三环北路8号亮马河公寓1059室   邮编:100004
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Director: Helen (LIU RONG)  
Tel: 86-1051650127  
QQ: 591913393/1243512744
Email: mhepc@aliyun.com    
Fax: 86-1064032524

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UUM Sintok

  servicedesk@uum.edu.my
  +604-928 4000    +604-928 3053
  Universiti Utara Malaysia,
06010 UUM Sintok, Kedah, Malaysia

UUM Kuala Lumpur

  uumkl@uum.edu.my
  +603-2610 3000    +603-2694 9228
 41-3 Jalan Raja Muda Abd Aziz,
50300 Kuala Lumpur, Malaysia